Social media and social networks/networking – there is a difference

What are the types of social media and how can you utilise them for your business and why the heck is this post in a Blogmistress Blog?

Image of BT Tradespace from Twitter
Image of BT Tradespace

First, the components (or ingredients) of social media -

  • Blogs
  • Video
  • Forums
  • Instant Messengers

are just a few of them, they are the CONTENT, think of them as the TV programs, they are independent of the Television itself, and you need a TV or appropriate NETWORK to read/watch them.

Social Networks, places like Facebook, BT Tradespace, LinkedIN, Smarta would be the TV sets in this analogy. The sets are made up differently from the programs it shows.

If you have a blog, you can use a social NETWORK to distribute your social MEDIA…. get it? Please say yes…

You film a video, upload it on Youtube, you distribute the video via Twitter, Facebook, your blog, social media and social networks working hand in hand, the social part is the sharing, the talking and the discussing – the action.

A social network is not social media, it can be a platform for social media as in it contains blogs and videos, but it’s not the media itself, it’s the aggregation of that media. That’s a big word for me.

Social networks are focused communities and social media is the chosen communication method.

Ok, one big word and lots of small ones. I think I have explained it – correct me where I am wrong please and add your opinions on the subject.

Sarah

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About Sarah

Sarah Arrow is a UK blogger with some crazy ideas, she also is the director of communications for a same day courier company based in Essex. You can add her to the "Says something useful circle"  on G+
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6 Responses to Social media and social networks/networking – there is a difference

  1. Morag says:

    I think you've explained it very well, Sarah. Made it a lot clearer for me.

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  6. Really? When people talk about “the media” I don’t think they mean content, so I’m not sure this is the case in when people talke to “online media” or “social media”.

    I’m not sure people mean content when talking social media. What comes up for me are indeed platforms (youtube, facebook et al).

    Mark

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